About Us.

Located in the heart of Fitzroy, True Addiction is an established tattoo and piercing studio that accommodates a wide variety of styles and caters for a range of clients. From pre-drawn flash, to simple concept designs, to big custom pieces we are always happy to hear your ideas and find you an artist that can make your dreams a reality!

We offer a safe and inclusive space for all identities and backgrounds and want everyone to be comfortable while you’re here. We strive to make your tattoo experience the best one ever, regardless if it’s your first inking or if you’re a veteran of getting tattooed. Our artists care about your new piece of artwork and are here to discuss your tattoo ideas in detail, or even just have a bit of a chin-wag! At the True Addiction studio you will find cool artwork, tunes blasting, a very friendly bull terrier (see his adventures at @sirsplashforcash), and a team of creatives who absolutely love what they do. While your in our shop you can sit back, relax (as much as one can while being stabbed repeatedly) and have a good time while getting your fresh tatty. We are happy to accomodate single or group bookings if you’re extra keen to lock in that new idea ahead of time, or will always do our best to fit in any walk-ins during each day if you like a bit of spontaneity. Come in today and see what all the fuss is about!

For a booking, quote or consultation, please email info@trueaddictiontattoos.com or fill in the booking form here.

The studio space itself was designed and built by Colin Gower - an industry veteran and a pioneer in Australian tattooing for the past 30 years. Colin has owned and operated some of the most pivotal studios in Melbourne, creating a benchmark for what would become the high standard that studios are held to today. True Addiction is a passion project and dream shop hosting a vast array of original paintings within a modern gallery setting, including a large open area designed just for artists and of course a room dedicated to sterilisation. We have also created a dedicated piercing room for clients’ comfort and privacy, tucked away from the general public where you can get your new piercing away from the hustle and bustle of the rest of the shop.

And let’s not forget a toilet made for Kings and Queens.